The Inside Scoop: Naples Soap Company
Skin & Hair Care formulated to stimulate the senses, soothe skin and pamper the soul.
We leave out the harmful additives - we’ve dubbed as Badditives TM - and replaced them with clean ingredients, highlighted by subtle, delightful scents that even the most sensitive skin users can enjoy.
Deanna Wallin,
Founder & CEO
Deanna’s Story
See a problem. Solve a problem. I suffered from psoriasis and eczema for much of my life. My daughter was born with eczema as well. I tried many prescriptions and over-the-counter products on the market to relieve our itchy skin, but none were effective.
As a former Registered Nurse with a background in healthcare and wound care, I started researching what we were putting on our skin that could be causing our skin irritations. I read product labels and researched ingredients used in many beauty products. It was a real eye opener. I was shocked to learn about the negative effects of ingredients like propylene glycol, parabens, hardening agents, phthalates and much more.
8 million
people in the U.S. have psoriasis
31 million
Americans have
some form
of eczema
millions
of people are just like Deanna
16 million
suffer from the signs and symptoms of rosacea
I knew there had to be a better alternative, so I started experimenting with natural skin care products made with coconut oil, shea butter and olive oil. Soon after, my daughter and I started to see real results. I was on to something life-changing and decided to use my skin care journey to help others as well.
In 2009, I opened Naples
Soap Company in a
300 sq. foot shop in
Naples, Florida.
Today, Naples Soap
Company is health &
wellness brand with over
600 product skus. We
operate 13 retail stores
throughout Florida and sell
direct through our website.
We also distribute our
products to retailers and
spas throughout the
United States.
15
Years &
Counting
naturally better
skin care
