Naples Soap Company, a leader in producing and selling high quality skin and hair care made with natural and organic ingredients, is pleased to announce the introduction of the company’s first parfum. The launch of this signature fragrance, called Coastal, coincides with the company’s 10-year anniversary.

Coastal is unique in that it is an allergen-free parfum. It is ideal for people with sensitivities to many other brand name and off-brand perfumes that contain skin irritants and harmful chemicals. “Naples Soap has a large following with people with skin sensitivities. It’s a special sector of the beauty industry that is often overlooked, yet we have been a true pioneer in this market over the last decade,” said Deanna Wallin, Naples Soap Company’s founder and CEO.

“My inspiration for this new fragrance came from our hometown of Naples, FL. I wanted to create a scent that embodied the luxury, elegance, class and amazing outdoor tropical lifestyle for which Naples is known. This parfum features timeless florals like jasmine and gardenia and embodies the best of our coastal lifestyle,” Wallin went on to say.

The 8 mL bottles are available for purchase online at or at one of the company’s 13 retail store locations in Florida. The new Coastal scent is also available in other skin care products including a body butter, sea salt scrub, body oil, mega bath bomb and natural soap.

Founded in 2009 by Deanna Wallin, Naples Soap Company operates 13 retail locations in Naples, Estero, Fort Myers, Sanibel, Punta Gorda, Lakewood Ranch, St Petersburg, Destin, Panama City Beach, Mount Dora and Cocoa, Florida. Products are also sold at and through a network of over 100 wholesale partners. The company produces more than 450 private labeled skin and hair products.

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